Freelance SEO consultant Nottingham

SEO pricing in Nottingham really depends on your goals and how competitive your industry is — but most small businesses here spend somewhere between £500 and £1,500 a month on SEO.

If you’re a local business — maybe a café, tradesperson, or small retailer — you can usually see good progress on the lower end. Consistent local SEO, high-quality content, and steady link building can make a big difference.

For industries like law, finance, or e-commerce, the investment’s higher. You’re competing with stronger domains, which means your content and backlink strategy need more depth and direction.

You’ll also find freelancers and smaller agencies in Nottingham who take on short-term work — audits, keyword research, or local setup — usually starting around £300 – £600.

The truth is, SEO isn’t a one-time job. It’s a process that builds over time. The more consistent you are, the more momentum your site gains — and the harder it becomes for competitors to catch up.

My approach is simple — I don’t throw out prices until I know what you actually need. I start with a full audit, understand your business goals, and build a proposal with timelines and costs that fit. 

That way, you’re paying for SEO that’s built around your business — not a one-size-fits-all package.

Get in touch to request an audit.

Link building that actually works for local businesses isn’t about big PR stunts or chasing high DA sites.

It’s about showing Google you’re part of the area. That people in Nottingham know you, talk about you, and trust what you do.

Here’s how that happens in practice:

• Sponsor something local — a community event, a small charity drive, or the Robin Hood Half Marathon. It’s great exposure and often gets you a solid backlink on their site.

• List your business where locals actually look — add your business to Visit Nottinghamshire, Nottingham Post business listings, and the Nottingham Business Directory. They might not be glamorous, but Google values those trusted, local citations.

• Get featured in local media — if you’ve done something genuinely useful or community-driven, reach out to Nottingham Post. They love local business stories that have a real hook.

• Collaborate with nearby businesses — a café teaming up with a local bakery. A builder working with a designer. You feature each other, link naturally, and strengthen your presence across the city.

• Work with local universities — University of Nottingham and Nottingham Trent University often link to businesses that support students, collaborate on research, or run workshops. One of those links can be worth more than ten random ones elsewhere.

Google Ads are fast. You pay for clicks, and your site jumps straight to the top. But the second you stop paying, the traffic stops too.

SEO works differently. It takes longer, but you’re building something that lasts. Instead of paying for traffic, you’re earning it over time.

The right choice depends on what you need right now. If you want leads quickly — maybe you’ve just launched or you’re testing a new service — Google Ads can help you get momentum.

But if you want steady, sustainable growth that doesn’t rely on ad spend, SEO’s the better long-term investment.

The best approach is often a mix of both — Ads for instant traffic, SEO for lasting visibility. Over time, SEO reduces your dependence on ads and brings in leads at a fraction of the cost.