WEBSITE COPYWRITING
B2B Website Copywriting Services
Most website copy either says nothing ("innovative solutions for a changing world") or says everything at once. I write pages that tell a visitor exactly what you do, why you're worth trusting, and what to do next, in that order.
Starting from £550
No obligation, no sales pitch.
The homepage tries to say everything and ends up saying nothing. A visitor should know what you do and whether it’s for them within five seconds. Most B2B homepages take five paragraphs to get there, if they get there at all.
The about page reads like a company history nobody asked for. It’s one of the highest-traffic pages on most sites, and one of the most wasted. It should build trust, not list founding dates.
Every page sounds like it was written by someone different, because it was. Years of edits, different freelancers, copy pasted from a template. I bring it back to one consistent voice.
I write website copy for B2B SaaS, ecommerce, and manufacturing companies that need a site that actually explains what they do. For the broader picture of what I offer, see copywriting services; if you want copy built specifically to rank for a target term, see SEO copywriting.
What's included
What you get
Homepage
Service and about pages
Full site rewrites
No obligation, no sales pitch.
How it works
How this engagement starts
Site audit and brief
Draft, page by page
Revise and hand off
FAQ
Questions people ask before we start
Do you write the whole website or just specific pages?
Will the copy also help with SEO?
How is this priced?
Guides
Website copywriting guides
The Science of Long Copy
Does long copy actually rank better, or convert better? A data-backed, no-nonsense look at when long-form copy earns its length, and when it's just padding.
Content angle examples for SEO
Get practical content angle examples for SEO to help your content stand out, target specific search intent, and rank better.
Other ways I can help
B2B Content Writer
Blog posts, case studies, and website copy for B2B companies, backed by the SEO and AEO strategy that gets them found.
B2B Content Writing Services
Articles, guides, and case studies for SaaS, ecommerce, and manufacturers, planned around real keyword research, not a content calendar.
B2B Copywriting Services
Landing, service, and sales page copy planned around how your buyers search and decide, written by one person from brief to delivery.
B2B SaaS Content Writer
Blog posts, feature content, and comparison pages for SaaS companies, backed by the SEO and AEO strategy that gets them found.
B2B SEO Audit
A technical, on-page, and content audit, rolled into one prioritised roadmap.
B2B SEO Consultant
Technical SEO, on-page work, and content for B2B companies, from one consultant, tracked through to revenue rather than just rankings.
Ecommerce SEO Audit
Find out exactly what's costing you rankings and sales, and what to fix first.
Ecommerce SEO Consultant
Technical SEO, on-page work, and content for ecommerce brands, from someone who runs DTC and wholesale channel strategy, not just researches it.
Food Manufacturer SEO Consultant
SEO built around how food and beverage buyers actually research before they place an order.
Freelance B2B SEO Consultant
SEO that helps you get found by the people already looking for what you sell, without agency overhead.
Freelance SEO Content Writer for B2B
One freelance writer who plans the keywords and writes the piece, direct, for B2B SaaS, ecommerce, and manufacturing.
Industrial SEO Services
Technical SEO, on-page work, and content for industrial and engineering companies, from a former CNC machinist, tracked through to RFQs rather than just rankings.
International SEO for Manufacturers
SEO for manufacturers who sell into more than one country, built around real buyers in each market rather than a translated homepage.
Manufacturing SEO Agency Alternative
The full SEO service of an agency, technical, on-page, strategy, and content, from one person instead of an account team.
Manufacturing SEO Consultant
Technical SEO, on-page work, and content for manufacturers, from a former CNC machinist, tracked through to RFQs rather than just rankings.
Manufacturing SEO Services
The SEO a manufacturing website needs to turn traffic into RFQs, delivered by someone who understands what you make.
Packaging Manufacturer SEO Consultant
SEO built around how packaging buyers actually research before they request a quote.
SaaS SEO Consultant
Technical SEO, on-page work, and content built around how SaaS buyers actually research, compare, and trial before they pay.
SEO Content Writing Services for B2B Companies
Keyword-led articles and service pages for B2B SaaS, ecommerce, and manufacturing, planned and written by the same person.
SEO Copywriting Services for B2B Websites
Copy for service, category, and product pages built to rank and convert at once, from one person who does both.
SEO Writing Agency Alternative for B2B
The same keyword-led content an SEO writing agency sells you, minus the account managers and the markup.
Shopify SEO Consultant
Technical SEO, on-page work, and content built around how Shopify actually works, collections, variants, apps, and all.
WordPress SEO Consultant
Technical SEO, on-page work, and content for WordPress sites, built to rank and read like a person wrote it.
Ready to talk?
No sales pitch, just a straight conversation about your SEO.
No obligation, no sales pitch.