ECOMMERCE SEO AUDIT

Ecommerce SEO Audit

Most ecommerce sites have a technical issue or thin, duplicated product and category copy somewhere in the catalogue. I audit what's there, across Shopify, Magento, WooCommerce, or anywhere else, and tell you honestly what's actually costing you rankings and sales, and what to fix first. Delivered within 5 to 7 working days of getting access, from £595.

Starting from £595

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No obligation, no sales pitch.

Real proof

MoverX: £102K to £200K monthly DTC revenue in 10 weeks

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Most ecommerce catalogues have the same problem somewhere: a technical issue capping how much of the site can even rank, product pages that list specs but don’t sell, category pages left as a bare grid, marketplace listings that duplicate the site instead of complementing it. I audit what’s actually there before recommending anything, so the fixes that follow are aimed squarely at what’s genuinely holding you back.

An ecommerce SEO audit service is only useful if it ends in something you can act on. A long list of issues with no sense of which ones actually cost you rankings or sales is just noise. Every audit ends with one prioritised roadmap, ranked by likely revenue impact, not by how many items fit on a checklist.

I run the technical crawl and content review myself, by hand, across Shopify, Magento, WooCommerce, or whatever you’re on, so every finding comes with a screenshot and a plain explanation instead of a wall of tool output you have to translate yourself. You’ll have the full roadmap within 5 to 7 working days of me getting access, ordered by what actually moves revenue first.

What's included

What you get

Technical crawl

Indexation, site speed, duplicate URLs across filters and pagination, and the crawl errors that quietly cap a catalogue’s rankings, checked by hand with a screenshot and an explanation for every issue, not a generic tool output with your logo on it.

Category and product page review

Whether your category pages are thin or duplicated, and whether your product pages actually say enough to convert buyers, rather than simply list specs.

Marketplace and feed content check

If you sell on Amazon, Google Shopping, or other marketplaces alongside your own store, a look at whether that copy is working with your own site or against it.

Competitor content gap analysis

Where competitors have content you don’t, broken down by likely revenue impact rather than topic count.

Prioritised roadmap

Everything above rolled into a single ranked list, ordered by revenue impact and effort, specific enough to hand straight to a developer or write yourself.

Get in touch

No obligation, no sales pitch.

How it works

How this engagement starts

Take the quiz or get in touch

A few questions about your catalogue and what’s prompting the audit.

The audit

A manual technical crawl plus a look through your catalogue, category pages, and marketplace listings, with every finding explained in context. Delivered within 5 to 7 working days of getting access.

The walkthrough

A call to go through the findings together, in plain English, with a prioritised roadmap you can act on, and real pricing if you want help fixing it.

FAQ

Questions people ask before we start

Is this just a technical crawl, or does it cover content too?

Both. The audit covers technical SEO, indexing, site speed, crawl errors, alongside the content itself, what’s thin, what’s missing, and whether it’s positioned to actually rank and convert.

How long does the audit take?

5 to 7 working days from when I get access to your site and analytics, so you’re acting on the findings quickly rather than waiting weeks for a report.

Why pay for this instead of running a free SEO checker tool?

Free tools flag generic issues with no sense of which ones actually matter, a WordPress plugin will happily tell you about 40 “errors” that cost you nothing. I check your specific catalogue by hand and rank fixes by likely revenue impact, not by how many boxes a tool ticks.

Do you need admin access to my store?

No, a look at the live site and your analytics is enough. Nothing needs to be installed or changed.

What happens after the audit?

You get the findings and a prioritised roadmap either way. If you want help fixing it, we talk about what that looks like, no pressure either way.

How much does fixing it afterward cost?

See current pricing for exact numbers, starting from an SEO Retainer at £750/mo.

What's actually included in an ecommerce SEO audit service?

A technical crawl, a review of your category and product pages, a check on marketplace and feed content if you sell beyond your own store, a competitor content gap analysis, and a single prioritised roadmap tying it all together, not a generic checklist with your logo on it.

What does ecommerce SEO pricing actually look like for an audit?

The audit itself starts from £595, a fixed cost agreed upfront. See current pricing for the full breakdown, including what ongoing work costs if you want help acting on the findings afterward.

Guides

Ecommerce SEO guides

SEO for discontinued products: don't just delete the page

What to actually do with a discontinued ecommerce product page. The redirect decision tree, when to keep a page live, and why deleting outright throws away accumulated SEO value.

The ecommerce Black Friday SEO checklist (start early, well before November)

A practical Black Friday and peak-season SEO checklist for ecommerce stores. What to prepare months in advance, what changes on the day, and the mistake that costs stores the most traffic every year.

Reclaiming lost backlinks after a redesign or migration (before someone else does)

How to find and recover the backlinks an ecommerce site loses during a redesign or migration, and why an unclaimed broken backlink is a genuine competitive opportunity, beyond lost equity.

Measuring ecommerce SEO ROI in GA4 (without lying to yourself)

How to measure ecommerce SEO ROI properly in GA4. Fixing the direct-traffic inflation problem, setting up revenue-based attribution, and reporting numbers a founder can actually trust.

JavaScript SEO for ecommerce: what Googlebot actually sees on your site

How client-side rendering can quietly hide ecommerce content from Google, why prerendering fixes it, and how to check what Googlebot actually sees on your own product and category pages.

Headless commerce and SEO: what you gain, and what quietly breaks

The real SEO trade-offs of going headless. What a decoupled frontend genuinely improves, and the rendering, sitemap, and redirect problems that break by default if nobody owns them.

Other ways I can help

B2B SEO Audit

A technical, on-page, and content audit, rolled into one prioritised roadmap.

B2B SEO Consultant

Technical SEO, on-page work, and content for B2B companies, from one consultant, tracked through to revenue rather than just rankings.

Ecommerce SEO Consultant

Technical SEO, on-page work, and content for ecommerce brands, from someone who runs DTC and wholesale channel strategy, not just researches it.

Evesham SEO Company

SEO for Evesham businesses, built around how customers across the Vale of Evesham actually search before they call.

Food Manufacturer SEO Consultant

SEO built around how food and beverage buyers actually research before they place an order.

Freelance B2B SEO Consultant

SEO that helps you get found by the people already looking for what you sell, without agency overhead.

International SEO for Manufacturers

SEO for manufacturers who sell into more than one country, built around real buyers in each market rather than a translated homepage.

Local SEO Consultant

SEO built around how people actually search for a local business, not a national keyword list with a town name bolted on.

Manufacturing SEO Agency Alternative

The full SEO service of an agency, technical, on-page, strategy, and content, from one person instead of an account team.

Manufacturing SEO Consultant

Technical SEO, on-page work, and content for manufacturers, from a former CNC machinist, tracked through to RFQs rather than just rankings.

Manufacturing SEO Services

The SEO a manufacturing website needs to turn traffic into RFQs, delivered by someone who understands what you make.

Packaging Manufacturer SEO Consultant

SEO built around how packaging buyers actually research before they request a quote.

SaaS SEO Consultant

Technical SEO, on-page work, and content built around how SaaS buyers actually research, compare, and trial before they pay.

SEO Company Daventry

SEO for Daventry businesses, built around how customers in and around the town actually search before they call.

SEO Consultant Bedworth

SEO for Bedworth businesses, built around how customers across North Warwickshire actually search before they call.

SEO Consultant Birmingham

SEO for Birmingham businesses, built around real buyer research rather than a national template with the city name added.

SEO Leamington Spa

SEO for Leamington Spa businesses, built around how customers across Warwick and Kenilworth actually search.

SEO Rugby

SEO for Rugby businesses, built around how customers across the Rugby, Daventry, and Leamington patch actually search.

Shopify SEO Consultant

Technical SEO, on-page work, and content built around how Shopify actually works, collections, variants, apps, and all.

WordPress SEO Consultant

Technical SEO, on-page work, and content for WordPress sites, built to rank and read like a person wrote it.

Ready to talk?

No sales pitch, just a straight conversation about your SEO.

Get in touch

No obligation, no sales pitch.