MANUFACTURING SEO
Manufacturing SEO Consultant
Most SEO consultants have never set foot near a CNC machine. I started my career machining steel billets before I ever wrote a line of SEO copy, which means I understand your products, your buyers, and the language your engineers actually use, not just how to write about them from the outside.
Starting from £650/mo
8+ years of SEO experience, no obligation.
1,003%
Organic traffic growth
8,150
Monthly organic visitors, up from 739
40
Business enquiries per month (avg.)
Manufacturers I've worked with
Selected work

Lawton Tubes
Copper supplier expansion into international markets.
739 to 8,150 visitors/month
We rank for the wrong keywords. Most manufacturers chase terms decision-makers never actually type. I find the long-tail, high-intent searches your buyers use when they’re ready to request a quote.
We rely too much on trade shows and referrals. Referrals are great until they slow down. SEO gives you a system that brings in leads without waiting for someone to mention your name in a meeting.
We’re getting traffic but not RFQs. Traffic is easy. Turning it into quote requests is the actual job, and it’s where I spend most of my time.
I’ve worked with copper pipe suppliers, CNC machine manufacturers, and aluminium extrusion suppliers, from local shops to a £100 million-turnover manufacturer expanding into new markets. The same playbook holds every time: understand what you actually make, find the buyers searching for it, and build content that speaks their language because I’ve worked the factory floor myself.
Related reading: Manufacturing SEO agency comparison · International manufacturing SEO · SEO for manufacturers · Lawton Tubes case study
What's included
What you get
Website audit
Keyword research built for buyers, not browsers
Content built from your team's expertise
Technical SEO for industrial sites
Conversion tracking that ties to revenue
8+ years of SEO experience, no obligation.
How it works
How this engagement starts
Website audit
A full audit of your current site, rankings, and content against the searches that actually bring in RFQs.
Consultation
A call to understand your markets, your buyers, and what a good enquiry actually looks like for your business.
Personalised SEO proposal
A proposal covering deliverables, timelines, and pricing, built around your business rather than a generic industrial SEO package.
FAQ
Questions people ask before we start
Will you actually understand what we make?
What makes you different from a manufacturing SEO agency?
How much does SEO cost for a manufacturing business?
We rely on referrals and trade shows. Is SEO worth it?
How long before we see results?
- ✓ A former CNC machinist, not just an SEO with an interest in engineering, so your content sounds like it was written by someone who's actually stood on the shop floor
- ✓ One point of contact, no account managers, no work handed off to someone junior
- ✓ Weekly reports written in plain English, each one a 3-minute read
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Ready to talk?
No sales pitch, just a straight conversation about your SEO.
8+ years of SEO experience, no obligation.