MANUFACTURING & INDUSTRIAL
Manufacturing & Industrial
Before I wrote a line of content, I machined steel billets on CNC machines at the Manufacturing Technology Centre. That background is why technical, engineering-led content doesn't need to be translated for me first — I understand the product and the buyer, not just the brief.
64%
Organic traffic growth, year on year
26,493
Organic users, up from 16,190
Manufacturers I've worked with
I’ve worked with copper pipe suppliers, CNC machine manufacturers, and aluminium extrusion suppliers, from local shops to a £100 million-turnover manufacturer expanding into new markets. Lawton Tubes is the clearest result: organic users up 64% year on year, from 16,190 to 26,493, for a business where the buyer is an engineer or a procurement lead, not a casual browser.
That’s the difference a shop-floor background makes in the writing — content that sounds like it was written by someone who’s actually stood next to the machine, because I have.
Topics I cover
The specifics
Further reading
Manufacturing writing I've referenced this work in
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Other areas
Want writing built on this?
Tell me what you need and I'll tell you honestly whether it's a fit.