Expertise
I don’t do generic SEO for “ecommerce” or “SaaS.” Here’s exactly what I’ve done in each area, and the specific topics I cover.
Ecommerce work splits further into platform specifics, Shopify SEO and WordPress/WooCommerce SEO. Manufacturing splits into food manufacturer SEO and packaging manufacturer SEO.
Manufacturing & Industrial
Technical SEO, on-page work, and content for engineering and industrial audiences, from a former CNC machinist.
- Technical SEO and on-page fixes for manufacturing sites
- Technical content for engineering and procurement audiences
- Product catalogues and spec-sheet-heavy content
- SEO built to bring in RFQs, beyond traffic
B2B Ecommerce & Shopify
Technical SEO, on-page work, and content across Shopify and marketplaces, a 1,000+ product catalogue, and a real ad budget behind every engagement.
- Technical SEO and on-page fixes for Shopify and Shopify Plus
- B2B wholesale channels and trade ecommerce
- Product catalogue and data at scale (1,000+ SKUs), including ERP integration
- Marketplace and multichannel selling
B2B Technology & SaaS
Technical SEO, on-page work, and content built for a longer B2B sales cycle, backed by real SEO experience.
- Technical SEO and on-page fixes for SaaS sites
- Feature deep-dives: how it works, why it matters to the buyer
- Comparison and alternatives content for a technical buyer
- Content built to rank in Google and get cited in AI search