CONTENT WRITING
B2B Content Writing Services
Most "content writing" is filler stretched to hit a word count, because word count is the easiest thing for an agency to bill against. I plan each piece around real keyword and intent research, then write to say something worth reading, and stop.
Starting from £325
No obligation, no sales pitch.
Most blog content is written to hit a word count, not to say anything. It shows in the padding, the filler intros, the conclusion that repeats the introduction.
Nobody researches what’s actually already ranking. Writing into a gap that’s already been filled ten times over wastes a brief, a draft, and a publish slot.
Content calendars get built around “SEO-friendly” topic lists, not your business. A full year of posts that don’t map to what you actually sell doesn’t do much beyond keeping a calendar full.
I write blog posts, guides, and case studies for B2B SaaS, ecommerce, and manufacturing companies, researched properly and planned against real keyword data. For the wider copywriting service, see copywriting services; for more on how I work as a writer specifically, see B2B content writer or ecommerce content writer if you’re ecommerce specifically; if the gap is the plan behind the calendar rather than the writing itself, see B2B content strategist; if you’re weighing this against hiring an agency, see the SEO writing agency alternative page; or see SEO copywriting vs. content writing if you’re not sure which one fits a given page.
What you get
What you get
Blog posts and guides
Case studies
Content calendars
No obligation, no sales pitch.
How it works
How this engagement starts
Content brief and topic research
Draft
Revise and deliver
FAQ
Questions people ask before we start
How is this different from hiring a content writer directly?
Will this content also help my SEO?
How is this priced?
Guides
Content writing guides
Content strategist vs. content writer: which one does your business actually need?
A content strategist and a content writer solve different problems, and hiring the wrong one first is a common, expensive mistake. Here's the honest difference, and which to hire first.
The product description writing checklist: what actually gets read
A practical product description writing checklist covering research, structure, and what to actually say, the fixes that turn a spec sheet into copy that converts.
Ecommerce content writer vs. generalist copywriter: when running the channel actually matters
An ecommerce content writer who's actually run DTC and marketplace channels writes differently to a generalist copywriter. Here's the honest framework for when that experience matters, and when it doesn't.
Manufacturing content writer vs. generalist copywriter: why shop-floor experience matters
A manufacturing content writer and a generalist copywriter read differently to an engineer. Here's the honest framework for when industry experience actually matters, and when a generalist is fine.
SaaS content writer vs. generalist copywriter: an honest decision framework
A SaaS content writer and a generalist copywriter aren't interchangeable. Here's the honest framework for which one your SaaS company actually needs, and when a generalist is genuinely fine.
The website copywriting checklist: what to fix before you rewrite a page
A practical website copywriting checklist covering homepage, about, and service pages, what actually gets rewritten first and why, before you brief a full site rewrite.
Other ways I can help
B2B Content Strategist
Content audits, editorial roadmaps, and funnel-stage planning for B2B companies, from the person who also writes and ranks what gets planned.
ContentB2B Content Writer
Blog posts, case studies, and website copy for B2B companies, backed by the SEO and AEO strategy that gets them found.
ContentB2B Copywriting Services
Landing, service, and sales page copy planned around how your buyers search and decide, written by one person from brief to delivery.
ContentB2B SaaS Content Writer
Blog posts, feature content, and comparison pages for SaaS companies, backed by the SEO and AEO strategy that gets them found.
AuditB2B SEO Audit
A technical, on-page, and content audit, rolled into one prioritised roadmap.
SEOB2B SEO Consultant
Technical SEO, on-page work, and content for B2B companies, from one consultant, tracked through to revenue rather than just rankings.
ContentB2B Website Copywriting Services
Homepage, service, and about pages that explain what you do and turn visitors into enquiries.
ContentEcommerce Content Writer
Product and category copy, buying guides, and case studies for ecommerce brands, from someone who runs DTC and wholesale channels, not just researches them.
AuditEcommerce SEO Audit
Find out exactly what's costing you rankings and sales, and what to fix first.
SEOEcommerce SEO Consultant
Technical SEO, on-page work, and content for ecommerce brands, from someone who runs DTC and wholesale channel strategy, not just researches it.
SEOFood Manufacturer SEO Consultant
SEO built around how food and beverage buyers actually research before they place an order.
SEOFreelance B2B SEO Consultant
SEO that helps you get found by the people already looking for what you sell, without agency overhead.
ContentFreelance SEO Content Writer for B2B
One freelance writer who plans the keywords and writes the piece, direct, for B2B SaaS, ecommerce, and manufacturing.
SEOIndustrial SEO Services
Technical SEO, on-page work, and content for industrial and engineering companies, from a former CNC machinist, tracked through to RFQs rather than just rankings.
SEOInternational SEO for Manufacturers
SEO for manufacturers who sell into more than one country, built around real buyers in each market rather than a translated homepage.
ContentManufacturing Content Writer
Capability pages, spec sheets, and case studies for manufacturers, from a former CNC machinist who's actually stood at the machine, not a generalist copywriter.
SEOManufacturing SEO Agency Alternative
The full SEO service of an agency, technical, on-page, strategy, and content, from one person instead of an account team.
SEOManufacturing SEO Consultant
Technical SEO, on-page work, and content for manufacturers, from a former CNC machinist, tracked through to RFQs rather than just rankings.
SEOManufacturing SEO Services
The SEO a manufacturing website needs to turn traffic into RFQs, delivered by someone who understands what you make.
SEOPackaging Manufacturer SEO Consultant
SEO built around how packaging buyers actually research before they request a quote.
SEOSaaS SEO Consultant
Technical SEO, on-page work, and content built around how SaaS buyers actually research, compare, and trial before they pay.
ContentSEO Content Writing Services for B2B Companies
Keyword-led articles and service pages for B2B SaaS, ecommerce, and manufacturing, planned and written by the same person.
ContentSEO Copywriting Services for B2B Websites
Copy for service, category, and product pages built to rank and convert at once, from one person who does both.
ContentSEO Writing Agency Alternative for B2B
The same keyword-led content an SEO writing agency sells you, minus the account managers and the markup.
SEOShopify SEO Consultant
Technical SEO, on-page work, and content built around how Shopify actually works, collections, variants, apps, and all.
SEOWordPress SEO Consultant
Technical SEO, on-page work, and content for any WordPress site, built to rank and read like a person wrote it.
Ready to talk?
No sales pitch, just a straight conversation about your SEO.
No obligation, no sales pitch.